Distinction Agency
The Rise of the Creator Economy to Meet the Second Screen
By: Quinn Kreller Think back to the last time you watched a live sports broadcast. Whether you’re a die-hard fan of the team or just had...
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Distinction Agency
- 7 days ago
- 3 min
History of the NFL International Games
By: Jason Berg Just like all brands do, the NFL is looking for ways to grow and expand their reach. In this case, they are trying to grow...
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Distinction Agency
- 7 days ago
- 2 min
New Olympic Sports Open Entire New Wave of Sponsorship Potential
By: Jeremy Brandspiegel The Olympics new events are opening up an entire new opportunity for both athletes and brands in the world of...
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Distinction Agency
- Nov 8
- 2 min
The NBA In-Season Tournament Has Arrived and Making Waves in the Social Media World
By: Brian Kowalski The NBA In-Season tournament has finally arrived, and it’s here to stay. The NBA In-Season Tournament (IST) was...
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Distinction Agency
- Nov 7
- 3 min
Marketing Gold: How 7-Eleven and Blenders Capitalized on Viral Football Moments
By: Quinn Kreller Anyone who has tuned into a Bengals game in the last 3 seasons knows that Pro Bowl receiver Ja’Marr Chase wasn’t lying...
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Distinction Agency
- Oct 30
- 2 min
The WNBA & Brand Partners Marketing the League
By: Janelle Bailey The WNBA capped off one of their most exciting seasons yet earlier this month. The teams, the players and the league...
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Distinction Agency
- Oct 27
- 2 min
Examining Sponsorships in European Soccer
By: Marcus Watson Premier League clubs had firm control of the sponsorships across European soccer in the 2022-2023 season, with the top...
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alex15956
- Oct 16
- 2 min
Evolution of the NBA Jersey Patch
By: Jason Berg The NBA has always looked for more ways increase its marketing revenues. Before the 2017-18 season, the NBA became the...
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Distinction Agency
- Oct 3
- 2 min
The Explosive Growth of Influencer Marketing for Brands
By: Brian Kowalski In today’s digital age, Influencer marketing has taken the world by storm. Brands of all sizes are now utilizing the...
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Distinction Agency
- Sep 29
- 2 min
NIL Hubs Opening at Major Universities
By: Jeremy Brandspiegel Over the past few years, college athletes have been cashing in on their Name, Image, and Likeness since it was...
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Distinction Agency
- Sep 25
- 3 min
College Football Realignment Leads to the End of the Pac-12
By: Jason Berg College football as we know it is coming to an end. For years, the Power 5 dominated the NCAA landscape and were the best...
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Distinction Agency
- Sep 22
- 4 min
Coco Gauff: A Phenom’s Journey to Tennis Stardom
By: Marcus Watson In the world of tennis, a rare phenomenon has been captivating audiences, inspiring young athletes, and redefining the...
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Distinction Agency
- Sep 19
- 3 min
A New Wave of Alternative Sports Media
By: Quinn Kreller After Aaron Rodgers went down three plays into his Jets debut, there were only two men who could salvage that Monday...
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Distinction Agency
- Sep 14
- 3 min
The Rebirth of Colorado Football
By: Janelle Bailey In 2022, Colorado Football started the season 0-2, losing to TCU, who eventually became the runner-up of the College...
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Distinction Agency
- Sep 1
- 2 min
ESPN BET Launching This Fall
By: Jeremy Brandspiegel ESPN announced they finalized an agreement with PENN Entertainment to launch a betting platform in partnership...
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Distinction Agency
- Aug 31
- 2 min
Jalen Hurts Continues to Profit After Special Season
By: Brian Kowalski Brand deals and endorsements have become a significant part of many NFL superstar players’ careers, especially during...
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Distinction Agency
- Jul 31
- 2 min
NASCAR Overcomes Challenges and Hosts Successful First Street Race
By: Jeremy Brandspiegel On July 2nd, NASCAR had their first ever street race. After nearly postponing the race due to the weather, the...
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Distinction Agency
- Jul 28
- 2 min
The Rise of Netflix Sports Docuseries
By: Ben Klein In recent years, Netflix has become a force in the entertainment industry, revolutionizing the way we consume media and...
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Distinction Agency
- Jul 24
- 2 min
EA Sports Plans To Release New College Football Game Even With Player Compensation Still Unknown
By: Brian Kowalski We are nearly a month away from the start of the college football season and NIL deals are making national headlines...
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Distinction Agency
- Jul 6
- 2 min
Threads Explodes Within Hours of Debut
By: Jeremy Brandspiegel Threads vs. Twitter. Zuckerberg vs. Musk. Originally supposed to be released on July 6th, Threads made its debut...
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