The Rise of Netflix Sports Docuseries
By: Ben Klein
In recent years, Netflix has become a force in the entertainment industry, revolutionizing the way we consume media and content. With the release of the latest sports installment, "Quarterback," focused on NFL Quarterbacks, Patrick Mahomes, Kirk Cousins, and Marcus Mariota, Netflix has once again captured the hearts of sports enthusiasts and non-sports fans alike.
“Quarterback” debuted after Netflix’s successful sports series, “Formula 1: Drive to Survive”, “Tennis: Break Point”, and “PGA Tour: Full Swing”, which took viewers behind the scenes of racing, tennis, and golf.
"Quarterback" shows the behind the scenes journey of three NFL quarterbacks throughout an entire football season. This unique perspective offers viewers an intimate look into the lives of these players both on and off the field. From interactions with teammates, expressing frustrations, celebrating victories to spending quality time with their friends and family, the docuseries dives deep into the world of quarterbacks, revealing the personal and professional challenges they face.
The question that continues to be asked is, why are these docuseries so popular? In short, viewers are truly getting to know the athletes in these sports. In Formula One for example, more fans than ever know the personalities of the drivers and the teams, instead of just the teams.
According to Bloomberg, Formula One TV ratings have climbed about 40% in the U.S. since the debut of “Drive to Survive.” Netflix’s goal is to increase awareness of the sport while producing content that will engage fans on their platform.
Netflix's sports docuseries have become a force in the entertainment industry, captivating sports enthusiasts, and non-sporty viewers alike. By offering an intimate look into the lives of these athletes, these docuseries have successfully opened doors to the world of sports, appealing to introverts and newcomers as well. With its power to engage audiences and drive interest in sports, Netflix's continued commitment to producing compelling content showcases its influential role in shaping the future of sports media consumption.